How 'China Plus One' Strategy Is Reshaping Global Liner Schedules

Sep 18, 2025 Leave a message

The global trade landscape is undergoing a significant transformation. As companies worldwide embrace the 'China plus one' strategy-maintaining Chinese operations while diversifying manufacturing to at least one other Asian country-liner shipping schedules are experiencing major realignments. This strategic shift is creating clear winners in the global supply chain, with certain regions emerging as unexpected beneficiaries of these changing trade patterns.

The Rise of Alternative Sourcing Hubs

For decades, China dominated global manufacturing, with shipping networks designed around this centrality. However, recent supply chain disruptions and trade uncertainties have accelerated the adoption of China-plus-one sourcing approaches. This isn't about abandoning China-but rather about building resilience through diversification.

Industry data reveals that Vietnam initially emerged as a primary beneficiary of this strategy. However, recent liner schedule analyses show that India is now gaining substantial traction as a diversification destination.

India's Emergence as a Shipping Hub

The numbers tell a compelling story: Weekly mainline capacity calling Indian ports has increased by nearly double digits over the past year. Major carriers are redeploying vessels and adding Indian ports to rotations that previously focused primarily on China, Hong Kong, and South Korea.

Key Indian ports seeing enhanced connectivity include:

  • Mundra - Western India's largest container port
  • Nhava Sheva - Major container handling complex near Mumbai
  • Chennai - Eastern gateway with manufacturing hinterland
  • Vizhinjam - Deep-water port with strategic positioning

This isn't merely about adding occasional port calls. Shipping lines are fundamentally restructuring their networks, with India becoming "a central pillar of global supply chain realignment," as one global carrier executive noted.

Capacity Deployment Tells the Story

The strategic shift is most visible in capacity allocation. Carriers are deploying significant additional capacity on both India-US and India-Europe trade lanes. This reallocation responds to concrete manufacturing shifts-companies are physically moving production machinery and establishing new factories outside of China.

The transition has been particularly noticeable in sectors like:

  1. Electronics and consumer goods
  2. Automotive components
  3. Textiles and apparel
  4. Industrial machinery

These industries require reliable, frequent shipping services, which liner companies are now providing through enhanced schedule coverage.

Beyond India: Regional Winners

While India gains prominence, other regions also benefit from supply chain diversification. Southeast Asian nations continue to see investment flows, with foreign direct investment in ASEAN countries averaging 7.0% of GDP from 2021-2024. Countries like Vietnam, Thailand, and Malaysia maintain competitive advantages, particularly in industries where supply chains have already established roots.

Analysts at Macquarie note that ASEAN countries enjoy an average 20% labor cost advantage over China after adjusting for productivity and exchange rate differences. This economic reality continues to drive manufacturing migration and supporting liner service expansions throughout the region.

Challenges in a Transforming Market

Despite optimistic trends, the container shipping market faces ongoing challenges. China's export container composite index averaged 1,191.51 points in August 2025, down 8.7% from the previous month. This indicates that despite shifting trade patterns, the overall market continues to experience volatility.

The Red Sea situation has particularly affected certain trade lanes, though the Persian Gulf/Red Sea routes have seen recent improvements with spot rates rising 9.7% in early September.

Infrastructure Keeping Pace

Successful port development has been crucial to handling increased volumes. Indian ports have invested heavily in infrastructure improvements and operational efficiency. These enhancements have enabled them to accommodate larger vessels and provide faster turnaround times-critical factors for carriers optimizing their networks.

Similar developments are occurring elsewhere in Southeast Asia, with ports competing to offer the best facilities and connections to hinterlands to capture the China-plus-one related growth.

The Future of Liner Scheduling

As the China-plus-one trend evolves, liner schedules will continue to adapt. We're likely to see:

  • More dedicated services to emerging manufacturing hubs
  • Increased frequency on non-traditional trade lanes
  • Smaller vessels deployed on secondary routes with specialized cargo focus
  • Enhanced transshipment networks throughout the Indian Ocean and Southeast Asia

The fundamental redesign of liner networks represents a long-term structural shift rather than temporary adjustment. As one industry analyst noted: "The 'China plus one' momentum is translating into a structural advantage for India in global trade".

What This Means for Shippers

For businesses navigating these changes, several implications emerge:

  1. Diversified routing options provide greater resilience against regional disruptions
  2. Competitive pricing may emerge on newly expanded routes as carriers seek to fill capacity
  3. Schedule reliability could improve as carriers optimize redesigned networks
  4. Need for flexibility in supply chain planning as patterns continue to evolve

Conclusion: Embracing the New Normal

The China-plus-one strategy is fundamentally reshaping global liner shipping schedules, creating both challenges and opportunities. As manufacturing diversification continues, shipping networks will keep evolving to serve new trade patterns.

At XMAE Logistics, we help businesses navigate these changing logistics landscapes. Our customized supply chain solutions can help you optimize routing, reduce transportation costs, and build resilience into your global operations.

Need to adapt your supply chain to the changing liner schedule landscape? Contact our experts today to discuss how we can help you navigate these shifts and keep your goods moving efficiently.


This article is based on current market analysis and reflects the state of the container shipping industry as of September 2025. Market conditions remain fluid and subject to change based on global economic factors, trade policy developments, and carrier network adjustments.

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